For Fireplace & Wood Stove Shop Owners
The hearth market is growing to $27 billion by 2030. Fireplace and wood stove shop owners who dominate Google Maps, Google Search, and AI search right now will own their local market. We make that happen — with proven SEO, Google Ads, and done-for-you digital marketing built exclusively for the hearth industry.
The Hard Truth
If any of these sound familiar, you're leaving serious money on the table — and your competitors are picking it up.
When a homeowner searches 'fireplace shop near me' or 'wood stove installer [your city]', your competitors show up in the top 3 — not you. That's 40–80 qualified leads per month walking straight to someone else.
Fake Google Business Profile listings are a growing crisis in the hearth industry. Scam businesses are hijacking local search results in cities across North America — intercepting calls that should be coming to your showroom.
Customers visit your site, look around for 10 seconds, and leave. No clear call to action, no trust signals, no way to book a consultation. Your website is costing you thousands in lost sales every single month.
When someone asks ChatGPT or Google AI 'where can I buy a wood stove near me?', will your shop come up? Most fireplace retailers aren't optimised for AI search — and the window to get ahead is closing fast.
You're spending money on ads and posting online, but you have no idea what's actually bringing customers through the door. Without GA4, Search Console, and proper tracking, you're guessing with your budget.
The hearth market is growing to $27 billion by 2030 — but most shops still go quiet every spring and summer. The right digital strategy generates leads year-round, not just when the temperature drops.
We Serve All Fireplace Retailers
Whether you sell crackling wood-burning fireplaces, sleek electric inserts, or efficient gas units — we understand what your customers are searching for and how to get them into your showroom.



What We Do For You
From getting found on Google to converting website visitors into paying customers, we handle every part of your digital marketing — or teach you how to do it yourself.
Rank at the top of Google when customers search 'wood stove near me' or 'gas fireplace showroom'. We build citations, fix your listings, and create content that Google loves — so your shop gets found first.
Stop burning your ad budget on clicks that never buy. We build laser-targeted campaigns for fireplace retailers — the right keywords, the right audience, the right time of year — and track every conversion.
Finally understand where your customers come from. We set up GA4 properly — events, conversions, custom dashboards — so you can see exactly what's working and stop wasting money on what isn't.
When someone asks ChatGPT or Google AI 'where can I buy a wood stove?', will your shop come up? We optimise your content for Generative Engine Optimisation — the next frontier of search.
The Google Map Pack drives more walk-in customers than almost anything else. We fully optimise your GBP, manage your reviews, write weekly posts, and make sure your listing outranks every competitor nearby.
Tracking pixels, conversion tags, and analytics events — all managed in one place without touching your website code. We set up GTM so your data is clean, accurate, and actually useful.
GSC is your direct line to Google. We set it up, monitor your rankings, fix indexing errors, and use the data to find your best keyword opportunities — so your site climbs faster.
Your email list is your most valuable asset. We build automated sequences that nurture leads, re-engage past customers, and promote your seasonal offers — turning cold contacts into warm buyers.
Website broken? Plugin conflict? Slow load times? We fix it fast. Our technical support covers everything from WordPress issues to Google tag errors — so your digital presence never goes dark.
Your website is your best salesperson. We design and optimise fireplace retail websites that load fast, look stunning on mobile, and convert visitors into enquiries — built for your industry.
Want experts to handle everything? We run your entire digital marketing — SEO, Ads, GBP, Analytics, Social, Email — all coordinated by one team that knows the fireplace industry inside out.
Real Results

What Our Students Say
"Google ads are a must if you want to be found and seen online. So glad I worked with Pip Seymour to help navigate this challenging space. She knows her stuff!"
"I used to do local SEO and didn't get too much into the analytics part of it. After the course I feel like I am an expert. I would rate it as excellent!"
"I learned a lot as a business owner. I have a much better understanding of what it takes for SEO and Google. The results speak for themselves."
"I felt totally ignorant before the course. I needed to get more traffic to my website. After the course I feel empowered and confident in my marketing."
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Maple Bay, BC · Done-For-You Agency
Seymour Digital Media is a top-rated Maple Bay digital marketing agency led by Pip Seymour. With over 20 years of experience in SEO, Google Ads, and analytics, Pip and her team help businesses turn digital marketing into a measurable growth investment.
Their clients have seen 300% traffic increases, 200% lead growth, and 180% conversion boosts — all through transparent, data-driven strategies with no jargon.
Online Community · Learn SEO, Google Ads & AI
Know How Marketing Lab is the only marketing community that takes you from beginner to expert in the three skills that matter most: SEO, Google Ads, and AI marketing. Led by Pip Seymour and Phelan Lewis, with 20+ years of combined hands-on experience.
Perfect for fireplace shop owners who want to take control of their own marketing — with interactive sessions, real campaign creation, and a supportive community of business owners just like you.
Common Questions
The Process
Three steps. No jargon. Just a clear path to more customers walking through your door.
Last Chance
Your free strategy session takes less than 30 minutes. Pip will personally review your online presence and tell you exactly what's costing you customers — and how to fix it.